The ‘Holidaymakers Unite’ campaign features a range of typical holidaymakers – from the sun worshipper to the Insta fanatic – all of whom choose Bristol Airport to travel from for a better airport experience, no matter what their holiday goals. The airport was voted Europe’s Best Airport in 2018 based on factors such as convenience and consistently good service, and the line ‘Even better from Bristol’ plays out across all the campaign materials.
Two members of our team feature in the ads – Client Performance Analyst, Georgia Adsett dyed her hair pink to take on the role of the Instagrammer, while Digital Strategy Director, Adrian Bryers, posed with his daughter for the ‘Fearless Family’. The ads can be seen on buses, digital posters and Facebook ads among others.
Isabelle Whiteman, Head of Marketing at Bristol Airport, said, “We’re delighted with the campaign work and looking forward to welcoming even more visitors to the Airport over coming months.”
The campaign will run throughout the next year.