Pure commitment from UKCloud
The new articulation – Pure Commitment, illustrates the transparent and focused way in which UKCloud goes about its business. 100% dedicated cloud solutions with a pay-as-you-go model, setting them apart from their competitors.
UKCloud. The power behind the public sector.
The UKCloud Infinity symbol lies at the heart of the brand. This symbol is an evolution of an earlier identity and acts as a signifier of quality. It is also a visual representation of ‘cloud’ and the symbol helps to highlight UKCloud’s services being reliable, easy to access and right first time.
Up, up and away for UKCloud – building the brand style.
The UKCloud brand features a bold colour palette and imagery. Different levels of communications and literature show the infinity symbol as a background vignette to overlay images and as a base for infographics. Mr B & Friends worked collaboratively with the UKCloud team to create and hand-over a suite of templates for internal print and online use.
“Our business has been on an exciting journey since we launched just three years ago. The future for cloud services in the UK Public Sector provides a huge opportunity for UKCloud and we needed a brand to capitalise on that opportunity. We’re delighted with the excellent work from
Mr B & Friends and look forward to rolling out our new brand over the coming months.”