Mr B & Friends proposed Bristol Creative Industries, a more inclusive name that encompassed all sectors. The new identity came from the organisation’s purpose of creating a strong community that supports each other for the common good, with shapes connecting, representing the individual members.
Client
Bristol Media
Duration
6 month programme
Teams
Strategy, Creative, Client Services
While the creative sector in Bristol has boomed over the previous decade, and membership of Bristol Media has grown, the name no longer fully reflected the breadth of its members and the visual identity was starting to look outdated.